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The Rise Of The On-Demand Service Industry with Workforce Management Solutions

By Aastha Malhotra 10th March 2021
Rise Of The On-Demand Service Industry with Workforce Management Solutions

We are living in an era of instant delivery of goods and services. Be it booking a cab, ordering groceries, or getting salon service at home. All you need to do is tap a button. 

The on-demand industry has changed all our lives. It is working hard to fulfil every potential demand a customer might have by offering immediate access to goods and services; as a result, bridging the time gap between consumers and service suppliers. 

As per the Harvard Business Review, the on-demand industry attracts around 22.4 million users annually and is a market of $57.6 billion. This industry further attracts a diverse group of users. 

According to a survey conducted by the Aspen Institute in 2016, around 42% of Americans have availed at least one on-demand service, while 22% or 45.3 million adult Americans have offered at least one on-demand service. It’s no wonder then that investment has been pouring in for this industry. 

Even during the lockdown in 2020, the on-demand service industry led from the front by providing essentials to people. 

The rise of the on-demand service industry is highly facilitated by the coming together of mobile internet, tech-inspired business models, and GPS-enabled devices. 

Let’s talk about some of the sectors that have been affected by the on-demand industry. 

Some Sectors Affected By The On-Demand Industry 

1. Transportation 

When was the last time you waved to stop a cab? Thanks to the likes of Ola and Uber, the transportation sector owns the on-demand industry. Most venture capitalists invest in this sector as it is one of the largest sectors to be impacted by the expansion of the on-demand sector.  

Looking at this expansion, many other companies have also launched their own apps to serve customers with easy transport. The transportation industry has achieved a lot in terms of revenue and a loyal customer base. 

Sectors Affected By The On-Demand Industry

In addition to booking a cab, people can also rent cars for self-drive using platforms like Zoomcar on an hourly basis. 

As the customers are getting used to this model, the on-demand transport service industry is bound to grow more. 

2. Food 

Due to the rise of on-demand services, we’re spoilt for choices when it comes to ordering food. Gone are the days when you’d have to patiently place your order on call or wait in long queues outside your favourite cafe. 

If you want to order a dish, you can order it on the phone. This new reliance on on-demand food delivery apps has benefited the industry tremendously. 

Thanks to platforms like Zomato and Swiggy, all you have to do is search for a meal and place an order using your preferred payment option; you can also track the delivery agent. 

Mobile Workforce Management Solutions for On-demand Food Industry

Some platforms like Blue Apron provide assembled ingredients to customers, ideal for a family or group of friends looking to cook together. 

Platforms like Zomato and Dineout also allow you to make reservations at your desired restaurant or cafe. The on-demand industry has integrated exceptionally well with the food sector to give an unimaginable boost to the sector.

3. Healthcare 

Another favourite sector for young entrepreneurs looking to build their brand is on-demand healthcare. There was a time when patients had to wait in long queues for medicines. 

Although many still do that in an emergency, medical products now are just a matter of a few clicks away. 

All an individual has to do is search for the required medicine, choose the quantity, make the payment, and have them delivered to their doorstep. Platforms like PharmEasy, TelaDoc and 1mg have changed the on-demand healthcare landscape in India. 

Mobile Workforce Management Solutions for On-demand Healthcare Industry

You can also book a doctor’s appointment and receive medical reports online. DoctorOnDemand is like the Uber of the on-demand healthcare sector. 

With this application, patients can book appointments with doctors to visit the patient’s residence. 

4. Beauty 

The beauty sector is doing everything to serve the customers well and consistently pushing the envelope. Customers can make salon appointments and hire talented professionals for salon-at-home service at the touch of a button using platforms like StyleSeat and Miniluxe. 

Not just customers, the on-demand beauty industry has also benefited the stylists and professionals by improving their customer base. 

Moreover, there’s a rise in opportunities for freelance stylists. They can employ themselves without worrying about full-time opportunities. 

Mobile Workforce Management Solutions for On-demand Beauty Services

Apart from getting a lot of footfall, entrepreneurs in the on-demand beauty industry also earn a commission on every booking. 

With mobile workforce management software for beauty services, it has become easy for businesses in the industry to manage their time through scheduling tasks, and also ensure quick and open communication between employees, customers and management.

5. Logistics 

Technology has played a vital role in expanding the logistics sector. The services are smoother and more efficient than ever. 

With the expansion of the logistics sector, people could track their shipment via email and SMS notifications. But concerns like price structure and delivery time remained a problem even after expansion. These problems have been solved by the logistics on-demand industry.

Businesses and individuals can now book a truck at their convenience to send cargo and track their cargo’s entire journey from start to finish. 

Mobile Workforce Management Solutions for On-demand Logistics 

Platforms like Deliv and Postmates have made it a breeze to send anything to your loved ones within the city. Other services that have tasted success with this business model include GetWagon and TruckBuddy. 

Many platforms in the logistics sector have replaced the traditional ones and set a new precedent. 

Why On-Demand Services Need a Mobile Workforce Management System 

Mobile Workforce Management Solutions for On-demand Industry

One of the most significant challenges for on-demand service providers is managing the workforce efficiently, and a mobile workforce management system is ideal for that. 

It lets service providers manage their workforce efficiently and offers a smooth user experience. Mobile workforce management software aims to connect the dots between service providers, users, and management. 

By simplifying the administrative task, a mobile workforce management system streamlines the entire operating process. Here are a few benefits of mobile workforce management solutions for on-demand service providers. 

1. Route Optimisation 

A potent concern for most on-demand service providers is to deliver the service on time and avoid any potential delay. Most of these service providers also cater to customers residing in various geographical locations. 

Route Optimization with Mobile Workforce Management Solution

A mobile workforce software can help professionals access optimised routes to the consumer’s address. Due to its advanced features, a mobile workforce management system improves the efficiency of the service. 

2. Provide Performance Analysis 

Mobile workforce software provides a significant source of information after analysing performance and generating accurate data. 

On-demand service providers can track attendance and punch-in and punch-out time of their employees to identify the working practices that deliver the best results.  

3. Facilitate Simplification of Operations 

Most of the on-demand services are appointment based. A mobile workforce management system helps in efficient scheduling by managing availability. 

It simplifies the operations, enhances the user experience, and helps increase the number of repeat customers. Mobile workforce software also streamlines the entire service delivery process by untangling administrative tasks. 

4. Enable Quick and Effective Communication 

Communication only becomes effortless when you have the right technology to support your business and employees. 

An online workforce scheduling software provides that and much more. Using mobile workforce management solutions, you can communicate with your employees in real-time.

Effective Communication with Mobile Workforce Management Solution

5. Amplify Customer Satisfaction 

Ultimately, every on-demand service provider aims to increase customer satisfaction. 

If customers are satisfied, they could turn into loyal customers, and loyal customers mean repeat orders. 

A leading mobile workforce software allows consumers to select their preferred professional and manage everything as per their schedule. Further, it asks customers for reviews and lets service providers track those reviews. 

6. Time Effective and Cost Saving 

Using mobile workforce scheduling software, on-demand service providers can simplify customer bookings. They can do it because mobile workforce software uncomplicates cancellations and reappointments. 

Save time with Mobile Workforce Management Solution

As a result, both companies and customers can save time. In addition to that, a mobile workforce management system can reduce the processing time of orders by around 60%

Also, read – How Can A Mobile Workforce Management Solution Help Your Logistics Business?


It’s safe to say that the on-demand industry has caused an explosion and become a part of our daily lives. Today, the on-demand service industry is leaving no stone unturned to eliminate the time and communication gap between consumers and sellers.

As consumers expectation for easier and faster delivery is always on the rise, it’s an impeccable opportunity for individuals looking to enter the on-demand industry. 

The on-demand service industry has impacted many sectors like Healthcare, Food, Logistics, and Beauty. Plus, with their recent growth, it feels like things are only going uphill. 

But with such massive growth, there’s bound to be more competition. So if the service providers in this industry want an edge, using a superior mobile workplace management system like Tookan is vital. 

Tookan’s mobile workplace software enables streamlining of work orders and automates several tasks. Moreover, it also guarantees productivity tracking and optimises the workflow.  

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