Restaurants Revolt Against Zomato & Swiggy: Here’s Why You Should Too!

For years, Zomato and Swiggy have dominated the online food delivery space, connecting restaurants with millions of customers. However, what initially seemed like a win-win collaboration has now turned sour for many restaurant owners. The reason? Skyrocketing commission fees and diminishing margins. Is it time to consider owning your own online platform to regain control and profitability?

The Root of the Problem

1. High Commission Fees

Zomato and Swiggy charge restaurants a hefty commission of 20-30% per order, making it difficult for small and medium-sized businesses to turn a profit. For many restaurant owners, these fees are eating into their already thin margins, leaving them with little incentive to stay on these platforms.

2. Loss of Brand Identity

When customers order through Zomato or Swiggy, they interact with the platform, not the restaurant. This creates a disconnect between the restaurant and its patrons, making it hard for businesses to build long-term customer loyalty.

3. Dependency on Aggregators

Restaurants have grown overly dependent on these platforms for orders, putting them in a precarious position. If a platform decides to change its policies, restaurants have no choice but to comply or lose their customer base.

What Does This Mean for Restaurants?

The increasing dissatisfaction with these aggregators has led many restaurant owners to rethink their strategies. Some are boycotting these platforms altogether, while others are exploring alternatives to create their own online platform and take control of their business.

Also read, How to Take Your Restaurant Online: The Ultimate Guide for Indian Food Businesses

The Solution: Your Own Online Platform

Why rely on third-party platforms when you can take matters into your own hands? Building your own online platform empowers you to:

• Low Commission Fees: Keep more of your revenue, with significantly lower commission rates.
• Strengthen Your Brand: Showcase your restaurant’s unique identity without being overshadowed by an aggregator.

Why Yelo Is the Best Choice

Yelo can make a difference. Yelo is an online ordering platform that allows restaurants to create a seamless digital ordering experience for their store.

It simplifies the entire process of setting up your own online platform. Whether you’re a small eatery or a chain of restaurants, Yelo helps you transition smoothly into the digital space without relying on high-commission platforms.

Conclusion

The growing dissatisfaction with Zomato and Swiggy highlights the need for restaurants to rethink their approach to online food delivery. Instead of being burdened by high commission fees and limited control, why not take charge of your business?

The time to make the switch is now—create your own online platform and revolutionize the way you serve your customers!

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