What is an Online Grocery Marketplace?
An online grocery marketplace is nothing but an online standalone grocery store that allows online ordering, or an online marketplace with multiple store chains that includes grocery items. There is usually a delivery service along with online ordering. Online ordering is done through websites or mobile apps. Yelo is an online marketplace platform that allows you to create your website and mobile apps to sell groceries online.
The online grocery marketplace has had a drastic incline over the past years. The demand has increased by 76% due to the pandemic people prefer placing online orders. The online market allows customers to save time and also there is no worry about social distancing. COVID made the world realize the power of online businesses. It brought down the barriers of conventional methods. Turning digital is the basic need for new entrepreneurs and old business players, today. The new generation does not follow the traditional method of shopping anymore. Also, hyperlocal marketplaces have a vast scope of growth as per the stats.
Why start an online grocery marketplace rather than investing over a rented shop?
- Cut down your rental expenditure
- No barriers of time
- Geographical advantage
- Contactless doorstep delivery
- Easy management of inventory and perishable goods
Cut down your rental expenditure
Benefits begin from cutting down one of the main expenditures, the rent. Rent is a significant investment for any business. It is the consideration paid as the lease. Moreover, the expenses of the workforce, electricity, cleaning, and maintenance also vanish. And an online marketplace has its own advantages for local businesses.
No barriers of time
Escape from the barrier of working hours. With Yelo, you can create an online grocery ordering marketplace within no time and make yourself and your services available from anywhere, anytime. You can serve your customers 24*7 and also spare time for your family and personal life.
Display your catalog and the bestsellers and pitch to potential customers anytime. Stats show that most people who are employed tend to place their grocery orders later in the evenings, hence they prefer making an online order instead of walking through stores. So, you carry a benefit and become their grocery friend who serves them anytime.
Now you are not bound to target only the masses living around your shop. Earlier the scope of clearing the stock was less as the consumers were numbered. But, by turning into an online store, you carry no boundaries of sales. Now, you can target the locations you prefer to market and provide your services to. All you need is to find a perfect online marketplace platform.
Contactless doorstep delivery
Direct human interactions have fallen to an extent due to the pandemic. People fear meeting each other for the safety of their health. But by taking your grocery store online, you can now maintain contactless deliveries. Drone deliveries are a new trend for safe and secure business.
Easy management of inventory and perishable goods
Unlike the conventional method, you do not have to maintain any minimum quantity of stock. JIT, also is known as the JUST IN TIME inventory strategy, works for a profitable turnover. This strategy minimizes wastage and brings efficiency to the business.
How to create your online marketplace?
If you wish to launch your online grocery business, you will have to undergo some market research. You need to understand your offerings and the services of the online marketplace provider. Associate with the company which provides the below-mentioned services.
- The platform should allow you to create an informative marketplace. It should be user friendly and not complicated.
- A proper consumer interaction channel to study their patterns and solve grievances.
- Comfortable setting up and partnering options. Transparency and training programs for growth and development.
- New technology for delivering the groceries doorstep. Yelo now provides drone deliveries.
- Maintain a database of the preferences and choices of potential consumers.
Yelo has proven to be the most efficient platform to provide numerous clients to start an online marketplace. Drone deliveries are our recent USP.
If you have the potential to become a successful entrepreneur, then don’t procrastinate!! Setup your grocery marketplace today and provide the world’s best groceries today.
Subscribe to our newsletter
'Jungleworks Entrepreneur's Den' to get access to the latest industry & product insights.